Hackworth Studio
KY — NYC
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Greenside SpiritsVisual, Merch, Web, Print, Animation
2024
 Visual identity, web, and promotional materials crafted for Greenside Spirits. Greenside Spirits is an innovative spirits brand dedicated to creating new and exciting spirits using simple ingredients and bold flavors. Greenside Spirits prides itself on its commitment to sustainability and transparency, sourcing organic ingredients to create a unique drinking experience. The brand's aesthetic reflects its modern and fresh approach, incorporating minimalist design elements and vibrant colors to capture the essence of its bold and natural flavors.
Counter Cassette Collection (WIP)Visual, Merch, Web, Print, Animation
2024
 A physical archive of artists, poems, interviews, and sounds. In an era where algorithm-driven curation dictates what we hear, we’ve become more disconnected from the act of truly listening. Music is reduced to shuffled “vibes,” and playlists are shared as easily as they are forgotten. Physical media demands intention. Crafting a tracklist on tape is an act of care—something digital formats can’t replicate. While digital versions are available here, they aren’t meant to replace the experience, only to complement it.
Ok, Friend w/ Matt Scott BarnesVisual, Illustration, Web, Print, Animation
2024
 Visual identity for a kick ass group of creatives who decided that working with good people is just as important as the work. A network of long time collaborators and friends across every medium of creative and production that like to punch above their weight class.
Ok, Friend w/ Matt Scott BarnesVisual, Merch, Web, Print

Visual identity for a kick ass group of creatives who decided that working with good people is just as important as the work. A network of long time collaborators and friends across every medium of creative and production that like to punch above their weight class.
Faux Wrist Website w/ Matt Scott BarnesWeb, Animation
2024
 Faux Wrist is changing the bespoke watch market by now having an immersive shopping experience, with around-the-clock access to an extensive collection of premium wristwatches. Our objective: to capture the essence of the brand with an identity that prioritizes the collectors of watch enthusiast community.
Bar & BonbonBrand, Visual, Merch, Web, Print, Animation, Art Direction
2024
 A confection curation brand that specializes in handcrafting and hand-selecting sweets, treats, chocolates, and confections for specialty direct-to-consumer boxes. Their brand identity system reflects a fun and inviting personality with vibrant colors and playful typography, conveying joy and indulgence. Personalized details in each box enhance the customer experience, while dynamic packaging designs (in-progress) ensure every box feels like a special discovery. This comprehensive brand identity differentiates Bar & Bonbon in a competitive market and fosters a deeper connection with their audience, who value the meticulous curation, personal care in each box, and Goodness in Every Bite.
Neighborhood w/ Matt Scott BarnesVisual, Merch, Print, Animation
2024
 Neighborhood is a music subscription service that features the Americana artist, Michael McArthur. We were tasked with conceptualizing and building a visual identity. We also assisted in creating the initial launch materials to promote the new service.
Ohayo TattooVisual, Merch, Illustration, Print
2024
 Visual identity, merch, and collateral created for Ohayo Tattoo (Translation:”Good Morning” おはよう). Ohayo Tattoo is a tattoo and piercing studio located in the Camp Washington Neighborhood of Cincinnati, Ohio. It’s creator, Lavel Matthews, a traditional Japanese tattoo artist, was looking to create an environment not typical to classic tattoo shops. One that played into Japanese forms and iconography that honors and values it’s cultural symbolism. 
Appalachian Punk FestVisual, Merch, Animation, Print
2024
 The 2024 identity for Appalachia’s biggest punk event. En route to its location at Wiley’s Last Resort, atop Pine Mountain in Whitesburg, Kentucky, you’ll find a series of flamingos scattered throughout the mountain steering you in the direction of Wiley’s. The flamingo, selected as the event's mascot, reflects both its local relevance and the communal spirit anticipated at Wiley's, where the region’s best punk acts converge.
Harlan County Beer CompanyVisual, Brand, Merch, Website, Illustration, Print 
2022
 Brand identity created for Harlan County’s first legal brewery. Set in the heart of the Appalachian Mountains, Harlan County is a place where there is no shortage of culture. Capturing that through the use of brand, language, illustration, and good old fashioned beer is a daunting task. The brand created for HCBC was designed with the locals in mind first and foremost. This was done through one through highlighting our history and redefining our future. Folks in Harlan County take a lot of pride in where and how they came up. So why not give them a beer they can take pride in too. The outsiders? They’ll catch on.  
Creative Union of Local TradesVisual, Illustration, Copy Writing
2024
 Visual identity for the first CULT event in the Cincinnati area. The Creative Union of Local Trades (CULT) is a collective that is deeply committed to the growth of the local creative community within the Northern Kentucky/Cincinnati area. CULT's primary objective is to foster and curate events to enrich the creative talent that thrives within our community. 
SqualorVisual, Brand, Publication, Illustration, Copy Writing 
2020
 Squalor is an Appalchian publication used to highlight the creative culture of the region. Redefining a term typically used to re-enforce the negative stereotypes associated with Appalachians, to one that can empower people from creatives to the working class.