Bar & Bonbon

2024

Brand, Visual, Merch, Web, Print, Animation, AD

A confection curation brand that specializes in handcrafting and hand-selecting sweets, treats, chocolates, and confections for specialty direct-to-consumer boxes. Their brand identity system reflects a fun and inviting personality with vibrant colors and playful typography, conveying joy and indulgence. Personalized details in each box enhance the customer experience, while dynamic packaging designs (in-progress) ensure every box feels like a special discovery. This comprehensive brand identity differentiates Bar & Bonbon in a competitive market and fosters a deeper connection with their audience, who value the meticulous curation, personal care in each box, and Goodness in Every Bite.

Photography: Samantha Kay